Friday, August 04, 2006

Know Thy Visitors

Know your visitors first. What countries were they coming from? Were they reffered by search engines? If they were, what keywords did they use to find your blog? What is their browser? Did they use Firefox or Internet Explorer? What screen resolution are they using? Is it 1024x768 or 800x600? After reading your blog, which link did they click?

You need to know these data so that you know where to start. You need to optimize your blog based on these data. As for me, I optimized my blog so that they are both viewable on Firefox and IE, 1024x768 resolution and 800x600. Majority of my visitors use those settings on their computer, so, I have to make sure that my blog is viewable on these settings.

You don't have to do too much SEO if your blog is already performing well on search engines. If you are using one of the default blogger templates and already blogging for more than 6 months, chances are your blog is already search engine optimized. All you have to do is Adsense optimization.

You might be thinking, "Hey, how would I gather these data?" How would you know if your blog is already search engine optimized? I am using Performancing service and Google Analytics service. They are free, all you have to do is sign-up, put a little amount of code in your template and you are set. Actually, I just recently signed-up with Google Analytics. After signing up, I was overwhelmed because they provide too much information. Well, Performancing is good enough to gather these data, but if you want more information, try Google Analytics.

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To keep us inspired on blogtimizing... see what Abe of Yugatech got because of blogging. Click here!

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Do you want a blogtimized template for your blogspot blog? Watch out for my next post to know how you can get one.

Happy weekend guys! Happy blogtimizing!

Wednesday, August 02, 2006

Let's blogtimize to blognetize!

This is a continuation of my previous post.

So, you're interested in blognetization? Based on my experience, the key to blognetization is blogtimization. When I say blogtimization, it is Search Engine Optimization (SEO) and Adsense Optimization combined.

Why is this so? Let me give you an example: My textmates blog. Regular visitors will never click on any ad even though it's Adsense optimized. When I say Adsense optimized, ads were properly positioned on a higher click rate percentage. Text addicts that came back every week to copy the text messages will not click on any ad. Not ever. Trust me. They'll just come, copy the text messages and go.

But hey, I'm earning much of my blog money on that blog? How come? Because that blog is also search engine optimized. Try searching "text messages" (without the quotes) on MSN, and you will see that blog appearing on the first page of their results page. Out of millions of website having the keyword "text messages" (without the quotes), my text message blog appeared on the first page. Try searching "funniest philippine text messages" (without the quotes) on Google and see where my blog ranks. Based on my statistics, 60% of my visitors came from search engines like Google, Yahoo!, and MSN. These search-engine-referred visitors are the source of my blog money. Why?

Imagine this. I am a web user. I want to look for websites where I can copy text messages. I went to MSN and type "text messages" and I reached the textmates blog. But I'm not satisfied with the result. I want more. Do you think, I will still go back to MSN to search again or will I click on the ads on that blog? Google Adsense is intelligent; it shows relevant ads depending on your content. In my textmates blog, you will notice that the advertisements from Google are related to text messages. And it is positioned strategically (Adsense optimized) so that visitors can easily see it. Once the visitor clicked the ads, a certain amount of money is transferred to my Google Adsense account, which will be sent to me when it reached $100.

I started blogtimizing my blogs last June 15 when I started that textmates blog. After 1.5 months, I already earned $40+. Click here for proof. I saw dramatic changes on my earnings after 2 weeks, after a series of experimentation on ad positioning and after that blog started showing up on search engine results page (SERPs).

This is the purpose of this blog. We'll learn blogtimization for an ultimate goal of blognetization. Why should we blogtimize? In order to blognetize. You enjoyed blogging, you're blogging for free. Why not enjoy blogging and get paid on what you enjoy doing? Search engine optimization is easy, Adsense optimization is easy, and you’ll just blogtimize for the first couple of weeks or months depending on your goal. After that, blog money will start pouring in your Google Adsense account.

I think, I already talked too much. I think, you already see my point. Let's blogtimize to blognetize!